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Your Myrtle Beach Lifestyle: Sun, Sand, and... Seriously Healthy Arteries?

Written by Konrad | Apr 30, 2025 10:22:09 PM

Your Myrtle Beach Lifestyle: Sun, Sand, and... Seriously Healthy Arteries?

Living in Myrtle Beach offers an enviable lifestyle – the stunning coastline, world-class golf courses, vibrant community, and endless sunshine. We work hard, play hard, and soak up the good life. But amidst the hustle of meetings, deadlines, maybe hitting the links or enjoying the beach with family, how much thought do we give to what's happening inside our bodies? Specifically, inside our hearts and arteries?

It’s easy to worry about more immediate threats or visible signs of aging. Yet, the silent reality is that heart disease remains the undisputed number one killer, both globally and right here in the US, where it's held that grim title for a century and accounts for one in every five deaths. While medical breakthroughs mean fewer people die from sudden heart attacks compared to decades ago , the overall prevalence of cardiovascular issues, largely driven by factors like high blood pressure, is staggering – affecting nearly half the US population.

The good news? A growing body of research suggests that severe heart disease isn't an inevitable part of getting older. The key might lie less in miracle cures and more in revisiting the way we eat, especially when contrasted with the diets of some of the world's heart-healthiest people.

Meet the Tsimane: Owners of the World's Youngest Arteries

Deep in the Bolivian Amazon rainforest lives the Tsimane tribe, a group of indigenous people living a traditional life of foraging, farming, fishing, and hunting. Scientists studying them were astonished by what they found: the Tsimane have the lowest levels of coronary artery disease (clogged arteries) ever recorded.

Think about that. In a comprehensive study, a staggering 85% of Tsimane adults (aged 40+) showed zero signs of artery calcification – the stuff that predicts heart attack risk. Only 13% had mild signs, and a mere 3% had moderate or high risk. Compare that to a major US study where only 14% of participants had clean arteries, and about half fell into the moderate or high-risk categories.

Even more remarkably, the Tsimane maintain this incredible heart health into old age. Nearly two-thirds (65%) of Tsimane elders over 75 still had pristine arteries. Researchers estimate that the arteries of an average 80-year-old Tsimane look like those of an American in their mid-fifties. It’s not just arteries; they also have exceptionally low rates of high blood pressure, type 2 diabetes, and obesity.

The Tsimane Secret Weapon: Real Food, Real Simple

So, what magic elixir are the Tsimane drinking? It’s simpler and perhaps more challenging than you think: their diet and lifestyle.

Their diet is fascinating because it defies many popular fad diets. It’s very high in carbohydrates (around 64-72% of their calories), moderate in protein (14-21%), and surprisingly low in fat (only 14-15% of calories, or about 38 grams a day).

But here’s the crucial part: where do those carbs and calories come from?

  • Whole, Unprocessed Foods: Their diet is almost entirely made up of single-ingredient, minimally processed foods. Think plantains, rice, manioc (cassava), corn, wild fruits, and nuts.
  • Lean Protein: They get protein from lean wild game (like deer and monkeys) and a wide variety of river fish.
  • High Fiber: Naturally, this whole-food diet is packed with fiber (around 26-29 grams daily).
  • Minimal Market Influence: Foods bought from markets, like sugar or cooking oil, make up less than 10% of their intake.

They are also incredibly active, spending 4-7 hours a day on the move with subsistence activities, meaning they are sedentary only about 10% of the day compared to over 50% for typical Western adults. However, researchers believe their diet is a massive factor in their health, not just the activity.

The takeaway? They thrive on a high-carb, low-fat diet composed almost exclusively of real, unprocessed food.

The Flip Side: Our Modern Diet and the Rise of the UPF

Now, let's contrast the Tsimane way of eating with the typical diet in developed countries like the US. Increasingly, our plates (and snack bags, and takeaway containers) are dominated by something researchers call Ultra-Processed Foods (UPFs).

What are UPFs? Think beyond just "processed." UPFs are defined by the NOVA classification system as "industrial formulations". They are typically made from substances extracted from foods (like fats, starches, sugars, protein isolates) and combined with additives (flavors, colors, emulsifiers) using industrial processes (like extrusion or molding). Often, they contain little to no intact whole food.

Common UPF examples include:

  • Soft drinks and sugary beverages
  • Packaged sweet and savory snacks (chips, cookies, crackers)
  • Candies and chocolate bars
  • Ice cream
  • Mass-produced packaged breads, buns, and pastries
  • Sugary breakfast cereals
  • Energy bars and drinks
  • Instant soups and noodles
  • Reconstituted meat products (nuggets, hot dogs)
  • Many frozen pizzas and ready-meals

These foods are engineered to be hyper-palatable (taste amazing!), convenient (ready-to-eat/heat), cheap (often using low-cost ingredients), and have a long shelf-life, backed by heavy marketing. Sound familiar?

The scary statistic? In the US and UK, UPFs now account for nearly 60% of the average person's daily calorie intake. Take a moment and think about your own daily routine – how much of your fuel comes from these kinds of products?

The Hidden Costs of Convenience: What UPFs Do to Your Health

The convenience of UPFs comes at a steep price for our health. A massive amount of research now links high UPF consumption to a host of problems:

  • Weight Gain & Obesity: Higher risk (23-51% greater odds).
  • Type 2 Diabetes: Significantly increased risk (44-65% higher).
  • Hypertension (High Blood Pressure): Increased risk.
  • Cardiovascular Disease: Higher rates of heart attacks, strokes, and death from heart disease (17-29% increased risk of events, 23-66% increased risk of mortality).
  • Other Concerns: Links also exist to certain cancers, depression, inflammatory bowel disease, and overall earlier death.

But why are UPFs so detrimental? It's not just about the sugar or fat content alone. A groundbreaking study from the National Institutes of Health (NIH) shed light on this.

Researchers had volunteers live in a lab for a month. For two weeks, they ate a diet of ultra-processed foods. For the other two weeks, they ate a diet of unprocessed foods. Critically, the meals offered were matched for calories, protein, carbs, fat, sugar, salt, and fiber. Participants could eat as much or as little as they wanted.

The results were stunning:

  • On the UPF diet, people spontaneously ate about 500 calories more per day.
  • This led to an average weight gain of 2 pounds in just two weeks on the UPF diet, and a loss of 2 pounds during the two weeks on the unprocessed diet.

This study proved that something about the UPFs themselves causes overeating and weight gain, even when the basic nutrition labels look similar. Likely culprits include:

  • Eating Speed: People ate the UPF meals much faster, potentially overriding fullness signals.
  • Hormonal Havoc: UPFs seemed to disrupt appetite-regulating hormones (lower levels of the "I'm full" hormone PYY, higher levels of the "I'm hungry" hormone ghrelin).
  • The Food Matrix: Ultra-processing destroys the natural structure of food. This altered "matrix" might lead to faster absorption and reduced satiety compared to whole foods.
  • Additives & Lack of Fiber: The cocktail of additives and lack of fiber in UPFs can negatively impact gut health and promote inflammation.

Taking Back Control: Small Steps for Busy Myrtle Beach Professionals

Okay, so we can't all move to the Amazon and start foraging. But the contrast between the Tsimane and the typical UPF-heavy diet offers powerful lessons for us busy professionals right here in Myrtle Beach. The goal isn't perfection; it's progress. Reducing reliance on UPFs and incorporating more whole foods can make a huge difference.

Here are some practical strategies:

  1. Become an Ingredient Detective: Forget the flashy front-of-package claims. Read the ingredient list. Is it short? Do you recognize the items as food? If it contains things like hydrogenated oils, high-fructose corn syrup, protein isolates, artificial sweeteners, or numerous chemical-sounding names you wouldn't use in your own kitchen, it's likely a UPF.
  2. Build Meals Around Whole Foods: Aim for plates centered on vegetables, fruits, lean proteins (Myrtle Beach has great access to fresh seafood!), legumes (beans, lentils), and whole grains (oats, quinoa, brown rice).
  3. Embrace Simple Home Cooking: Even busy schedules can accommodate simple meals. Batch cook chicken breasts or roast vegetables on the weekend. Make a big pot of chili or soup. Stir-fries are quick. Salads loaded with greens, veggies, and a protein source are easy wins.
  4. Snack Smarter: Swap the chips, candy bars, or packaged pastries for fruit, a handful of nuts, plain yogurt with berries, or hard-boiled eggs.
  5. Hydrate Wisely: Ditch the sodas and sugary juices. Water is best. Unsweetened tea or coffee are fine too.
  6. Slow Down: Remember how UPFs encourage fast eating? Consciously slow down during meals. Put your fork down between bites. Savor the flavors. This gives your body time to register fullness.
  7. Leverage Local Goodness: Explore local farmers' markets for fresh produce or seafood markets for the catch of the day. Supporting local often means getting less processed, higher quality food.

Your Healthiest Myrtle Beach Years Are Ahead

Living and working in a place as beautiful as Myrtle Beach is a privilege. Ensuring we have the health and vitality to enjoy it for decades to come requires conscious choices, especially around what we eat.

The Tsimane show us that exceptional heart health is possible, driven largely by a diet of real, unprocessed food. The science on UPFs clearly shows the risks associated with relying too heavily on industrial formulations.

The shift doesn't have to be drastic or happen overnight. Start by identifying one or two UPFs you consume regularly and find a whole-food swap. Focus on adding more of the good stuff – fruits, veggies, lean proteins. Small, consistent changes add up. Your heart, your brain , and your overall well-being will thank you, allowing you to fully enjoy the sun, sand, and success that Myrtle Beach life offers for many years to come. Talk to your Myrtle Beach Nutrition Coach today!